True Hydration

The problem

Up to now there has been no adequate way to properly hydrate your cells (intracellular) that contain cellular electrolytes at a proper osmolality and zero sodium. Most hydration drinks are full of sodium (salt) and sugar, which can lead to water retention and bloating. Water provides surprisingly little lasting hydration, but plenty of trips to the restroom. Neither provide the intracellular hydration you need.

The problem with water

Drinking 8-10 glasses of water per day is embedded in our consciousness. As a source for hydration, water is a bit inefficient. It has very low osmolality (0-10) which means it goes right through your cells, and your body. Too much water can cause hyponatremia (dilution of electrolyte minerals in your body). And worst of all, the water coming from your tap can contain harmful impurities like chlorine, lead, arsenic, PFAS and many more. Even bottled water can contain contaminants. When it comes to hydration, it’s not what you take in that matters… it’s what you keep in.

The problem with hydration drinks

Popular hydration drinks have one thing in common… sodium (salt) and plenty of it (160-500mg + ). Many also contain sugar (9-21 grams). This creates a “Catch c 22.” In order to transport electrolytes they use sodium and sugar. But this combination of high osmolality (300+) and high sodium is slow and doesn’t hydrate your cells, only hydrating outside of the cells. This is called extracellular hydration. Plus, according to most physicians, we should be consuming less salt… not more

The right solution

Hydration inside your cells (intracellular hydration) happens when the cells of your body receive the fluid and electrolytes (potassium, & magnesium) they need8. These minerals should be delivered to the cells via a highly absorptive transport agent. And there should be osmolality between 200 and 245 (World Health Organization recommendation).9

True Hydration:
a breakthrough in hydration technology!

True Hydration meets all the objectives of intracellular hydration.

• Made with highly pure water (99.999+% pure) and an electrolyte blend of potassium, magnesium, chloride, and calcium.
• Transports electrolytes into your cells.10
• True Hydration contains zero sodium or sugar, making it a great choice.
• Osmolality of 200 for fast absorption and rapid intracellular hydration is well within WHO-recommended range.11

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